We talk to a lot of clients and their agencies and it’s no secret that, at times, there’s a fair bit of friction between them. A lack of mutual understanding that has real consequences: work delays, runaway costs, and mediocre marketing. Having spent 30 years on all sides of the equation, Pinwheel’s Founder Todd Anthony offers up tried-and-true methods for creating a smoother, more affordable, more efficient and ultimately more pleasant working relationship.
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